Special Report: What Other Industries Can Teach Carriers
It isn't stealing, honest. Insurers are learning from innovations currently in play in manufacturing, banking and other markets. >>
A blog on Peer Production, Crowdsourcing and Open Innovation.
It isn't stealing, honest. Insurers are learning from innovations currently in play in manufacturing, banking and other markets. >>
"Companies that keep their intellectual property too close to the vest risk missing out on critical business innovations that idea-sharing could generate. Open business models foster collaboration with customers and suppliers to everyone's benefit." [>>]
"a user-friendly guide for policymakers and technologists offerings tools for understanding, creating, and sustaining open information and communication technologies ecosystems."
At the end, he asks: “The peer producers are their own consumers. They get a better product by tapping into the knowledge pool. And they get a product that exactly fits their needs because they help design it (often with minimal effort). How do you compete with that?” That is precisely the reason why this blog argues for empowering consumers (clients and customers): it yields better products and stimulates Word of Mouth advocacy. And – as we can see from this article – it can even help companies stay ahead of a peer production competition that they might have to face one day.