Chemical & Engineering News: A publication of the American Chemical Society: InnoCentive Opens Research Doors
Der Spiegel: Using the Internet to Solve R&D Problems
"In the past, R&D departments worked more or less on their own, while today the so-called Open Innovation concept is becoming increasingly widespread," says Frank Piller, a researcher at Massachusetts Institute of Technology in Boston who has set up a team of scientists dedicated exclusively to this issue. Companies are thus able to cost- effectively "outsource" highly specialized tasks to a large pool of inventors around the world when they lack the in-house expertise." "Innocentive's site, which is essentially a marketplace for inventors, has expanded considerably since pharmaceutical giant Eli Lilly started it in 2001. Now even some of Lilly's competitors use the site, including BASF, Novartis, Nestlé and Procter & Gamble, which has increased the share of product ideas accepted from outside inventors from 20 to 35 percent over the last three years."
Harvard Business Review: Connect and Develop: Inside Procter and Gamble's New Model for Innovation
BusinessWeek: Businesses Must Learn to let Go
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